Show me the money

So, it's official then. The cold hard cash has been slapped on the table, swept quickly off the table, and into the back pockets of big cheeses at North by Northwest - the parent company of Hotwire - who've just sold up the entire business.

According to a press release from the acquiring company, Photon, the purchase price comprises an initial payment in cash of A$22.4 million plus
deferred payments tied to performance targets. So no rest for Hotwire and its new spin off, Skywrite, then.

It's a nice buy for Photon. Hotwire particularly is doing great things. Its payment by results method may have sparked chat that, to work for, Hotwire's a hard task master. But there's no doubt that its clients get results, and get them bloody quickly. It's also not a bad place to be, by all accounts. Voted the best consultancy to work for in a recent Holmes report, it's clearly doing something right.